Business of Beauty Program at #Cosmedicon2020

Medical profits

Really looking forward to joining a group of highly regarded presenters at the Cosmedicon “Business of Beauty” seminar: Sunday 8th March 2020 at Hotel Intercontinental Double Bay, Sydney

Lots of expert advice on medical practice management issues, such as:

  • Business & Financial Planning
  • Social Media Marketing
  • Human Resource Management


I will be facilitating a workshop on “Solutions to Common Patient Experience Issues”.

Here’s a teaser.

Workshop Program Teaser


Medical Services Consumers – What Matters Most to them?

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I had the opportunity to deliver a presentation at #Cosmedicon2019 in the “Business of Beauty” workshop.


The paper discusses what defines “The Patient Experience” and looks at data from a recent international survey by the Beryl Institute:

“Consumer Perspectives on Patient Experience”.


To get the ball rolling, I posed three questions to the audience:

  •  Has the business of Aesthetic Medicine become more competitive over the past 5 years?
  • Do you expect it to become even more competitive in the next 5 years?
  • How do you propose to maintain a competitive advantage in an increasingly competitive business environment?


For a copy of the presentation, please email me at:



Cosmedicon 2018 is just 2 weeks away.

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This year’s Cosmedicon is being held at Sydney’s InterContinental Hotel Double Bay, from the 15th to 18th March.


The two-day scientific program will feature prominent international and local thought leaders delivering their insights and practice pearls on the most relevant and cutting edge techniques and products in minimally invasive cosmetic practice, including facial rejuvenation, body sculpting, skincare and laser.

The post-conference full-day program, the ‘Business of Beauty’, delves into the practicalities of running and managing a successful business and will feature business strategies, practice management pearls and new techniques at the intersection of beauty and cosmetic practice.


I’m very excited to be presenting a Patient Experience Case Study at Cosmedicon and honoured to be also chairing several of the sessions at this prestigious event.


One thing in particular to keep an eye out for will be the announcement of results from a new survey of “Australian Consumer Attitudes to Non & Minimally Invasive Cosmetic Procedures.” The data gleaned from this will be invaluable marketing intelligence for anyone involved in cosmetic medical industry.


Looking forward to seeing friends and colleagues at the conference.


Survey of Consumer Attitudes on Cosmetic Enhancement Procedures. (Closing shortly!)

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On behalf of Cosmedicon, Insight is conducting research on Australian consumer trends and attitudes, regarding minimally invasive medical procedures and treatments.


The survey covers issues such as;

  • The most popular types of procedures.
  • Motivational factors.
  • How consumers research treatments, and
  • How they choose a suitable clinic or practitioner.


The results of the study will be published in conjunction with the Cosmedicon conference in March.


Please contribute your thoughts and opinions to this important study.

It takes only 2 minutes and your participation will be of enormous assistance and greatly appreciated.


 Take Survey


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